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Constant Contact is an online marketing company. The company’s headquarters is in Waltham, Massachusetts, with additional offices in Loveland, Colorado, and New York, NY. Constant Contact was established in 1994 and is one of the largest email marketing services in the world. The company’s services have made it possible for marketers to send out email messages that capture prospective customers’ information. The following information is about Constant Contact.
When setting up an email marketing campaign, the first step is to collect email addresses. This can be a bit pushy, but Constant Contact allows for dynamic signup forms to target your audience. These emails are designed for brand awareness and growth. Constant Contact also allows you to automate emails with Zapier, an email marketing automation software that lets you send email messages based on certain criteria. If you’re not familiar with Zapier, check out these guides to grow your email list and automate your email campaigns.
Constant Contact also allows you to segment your email list based on the subject line. Instead of sending emails to all contacts on your list, you can use tags to segment your list. This feature allows you target specific tags such as gender, age or geography. In addition, you can send emails to specific groups within your list. Constant Contact offers an optional autoresponder. To remind customers to sign up to your email list, you can create autoresponders.
In addition to email marketing, Constant Contact also offers intuitive marketing applications that help small businesses and nonprofits grow and nurture their relationships with customers. Email marketing, social campaigns, event marketing are just a few of the many applications available. Constant Contact’s social tools allow you to connect your Facebook accounts, run Facebook ads and integrate campaigns into an email marketing strategy. Constant Contact’s interface is simple and integrates with social media platforms to make it a powerful tool for any niche.
As an added bonus, Constant Contact offers a free 60-day trial for new customers. You can cancel the service at any time if you aren’t satisfied. If you do not feel comfortable with Constant Contact’s free trial, consider upgrading to a paid account. The monthly cost may be affordable for your business. If you want to automate your email marketing, then you may want to purchase Constant Contact Plus.
Modern marketing emails are carefully formatted with clever graphics, attractive fonts, and careful layouts. It’s almost as difficult as designing a website to create a professional email template. Constant Contact’s email editor is easy to use and comes with hundreds pre-designed templates. Before you send emails, you can preview them in popular email clients. Constant Contact is the best choice to manage modern marketing campaigns.
Email marketing is a numbers game and you need to be patient with it. Constant Contact lets you create lists and send emails to specific contacts, track the performance of each email, and even create segments and schedules. Constant Contact also offers reporting tools and real-time analytics. You can see which devices opened your emails, and how many people opted-in. It also offers a free 100GB of email ingest every month.
Constant Contact’s greatest strength is its ease-of-use. You can import lists from several formats, including Excel and Word. It is easy to create great email campaigns with tons of appealing templates and drag-and drop capabilities. You can also customize the sequence of emails and add delays between them. Constant Contact allows for drip campaigns, but there are a few downsides to it. Constant Contact lacks the features of other marketing automation software. Although Constant Contact’s limitations can make it difficult for some users to use, it is an excellent choice for businesses that don’t require advanced functionality.
Constant Contact’s email-marketing service offers an easy-to-use interface for users, making it ideal for small businesses. Pricing plans start at $20 per month and increase exponentially once the contact list grows. If your list grows, you can upgrade to a higher-end package for an additional cost. However, the price is still affordable. You can send emails to up 500 subscribers with the free plan. It does not include advanced automation features such as advanced marketing workflows.
If you want to email your list with more than just promotional offers, Constant Contact also has an Email Plus plan. Email Plus includes dynamic sign-up forms, 2GB of file storage, and access for up to 10 users. Other features available on this plan include event marketing, online donations, surveys, and coupons. Constant Contact offers several plans to meet your needs. However, you should note that its A/B testing features are limited compared to those of some other email marketing services. “