Columbia Southern University “Constant Contact”
Constant Contact is a company that specializes in online marketing. The headquarters of the company is located in Waltham, Massachusetts. Additional offices are in Loveland (Colorado) and New York (NY). Constant Contact was founded in 1994, and it is now one of the world’s largest email marketing services. The company’s services have made it possible for marketers to send out email messages that capture prospective customers’ information. The following information is about Constant Contact.
When setting up an email marketing campaign, the first step is to collect email addresses. This can be very pushy, but Constant Contact allows you to create dynamic signup forms that target your audience. These emails are designed for brand awareness and growth. Constant Contact allows you to automate email with Zapier, an automated email marketing software that lets users send emails based on specific criteria. These guides will help you to learn more about Zapier and automate your email campaigns.
Constant Contact also allows you to segment your email list based on the subject line. Rather than sending emails to every single contact on your list, you can segment your list using tags. This feature allows you target specific tags such as gender, age or geography. You can also send emails to certain groups in your list. Constant Contact offers an optional autoresponder. To remind customers to sign up to your email list, you can create autoresponders.
In addition to email marketing, Constant Contact also offers intuitive marketing applications that help small businesses and nonprofits grow and nurture their relationships with customers. Email marketing, social campaigns, event marketing are just a few of the many applications available. Additionally, Constant Contact’s social marketing tools allow you to link your Facebook accounts, run Facebook ads, and integrate campaigns into your email marketing strategy. Constant Contact offers a simple interface, and its integrations with social media platforms help make it a powerful marketing tool for any niche.
As an added bonus, Constant Contact offers a free 60-day trial for new customers. If you are not satisfied with the service, you can cancel it at any time. If you do not feel comfortable with Constant Contact’s free trial, consider upgrading to a paid account. You may find that the monthly price is affordable for your business. If you want to automate your email marketing, then you may want to purchase Constant Contact Plus.
Modern marketing emails are meticulously formatted with clever graphics and attractive fonts. It is almost as difficult to format a snazzy email template as it is to design a website. Constant Contact’s email editor makes the process simple, and it comes with hundreds of pre-designed templates. Before you send emails, you can preview them in popular email clients. Constant Contact is the best choice to manage modern marketing campaigns.
Email marketing is a numbers game and you need to be patient with it. Constant Contact allows you to create lists, send emails to specific contacts, track performance, and even create segments or schedules. Constant Contact also offers reporting tools and real-time analytics. You can see which devices opened your emails, and how many people opted-in. It also offers a free 100GB of email ingest every month.
One of Constant Contact’s greatest strengths is its ease of use. You can import lists from many formats, including Excel or Word. It is easy to create great email campaigns with tons of appealing templates and drag-and drop capabilities. You can also modify the sequence of emails and add delays. Constant Contact allows drip campaigns but has some limitations. Constant Contact lacks the features of other marketing automation software. Its limiting features can make it difficult for some users, but it is an excellent option for businesses that do not require advanced functionality.
Constant Contact’s email marketing service is easy to use for small businesses. Prices start at $20 per monthly and go up exponentially as the contact list grows. You can also upgrade to a higher-end plan if your list grows, but the price is still reasonable. You can send emails to up 500 subscribers with the free plan. However, it lacks advanced automation features, such as advanced marketing workflows.
Constant Contact offers an Email Plus plan if you want to send more than promotional offers to your list. Email Plus includes dynamic sign-up forms, 2GB of file storage, and access for up to 10 users. Other features available on this plan include event marketing, online donations, surveys, and coupons. Constant Contact offers several plans to meet your needs. Constant Contact’s A/B testing capabilities are limited in comparison to other email marketing services. “