Constant Contact Brand Style Guide
Constant Contact is an online marketing company. The company’s headquarters is in Waltham, Massachusetts, with additional offices in Loveland, Colorado, and New York, NY. Constant Contact was founded in 1994, and it is now one of the world’s largest email marketing services. The company’s services have made it possible for marketers to send out email messages that capture prospective customers’ information. To learn more about Constant Contact, read the following.
First, you need to collect email addresses before you can set up an email marketing campaign. This can be very pushy, but Constant Contact allows you to create dynamic signup forms that target your audience. These emails are designed for brand awareness and growth. Constant Contact also allows you to automate emails with Zapier, an email marketing automation software that lets you send email messages based on certain criteria. These guides will help you to learn more about Zapier and automate your email campaigns.
Constant Contact also allows you to segment your email list based on the subject line. Instead of sending emails to all contacts on your list, you can use tags to segment your list. This feature allows you target specific tags such as gender, age or geography. You can also send emails to certain groups in your list. Constant Contact offers an optional autoresponder. To remind customers to sign up to your email list, you can create autoresponders.
Constant Contact offers intuitive marketing tools that can help small businesses and non-profits build and maintain relationships with their customers. Among these applications are email marketing, social campaigns, and event marketing. Constant Contact’s social tools allow you to connect your Facebook accounts, run Facebook ads and integrate campaigns into an email marketing strategy. Constant Contact’s interface is simple and integrates with social media platforms to make it a powerful tool for any niche.
As an added bonus, Constant Contact offers a free 60-day trial for new customers. If you are not satisfied with the service, you can cancel it at any time. If you do not feel comfortable with Constant Contact’s free trial, consider upgrading to a paid account. The monthly cost may be affordable for your business. If you want to automate your email marketing, then you may want to purchase Constant Contact Plus.
Modern marketing emails are carefully formatted with clever graphics, attractive fonts, and careful layouts. It’s almost as difficult as designing a website to create a professional email template. Constant Contact’s email editor makes the process simple, and it comes with hundreds of pre-designed templates. Before you send emails, you can preview them in popular email clients. Constant Contact is the best choice to manage modern marketing campaigns.
Email marketing is a numbers game and you need to be patient with it. Constant Contact allows you to create lists, send emails to specific contacts, track performance, and even create segments or schedules. Constant Contact also offers reporting tools and real-time analytics. You can see which devices opened your emails, and how many people opted-in. It also provides 100GB of free email ingest each month.
Constant Contact’s greatest strength is its ease-of-use. You can import lists from several formats, including Excel and Word. It is easy to create great email campaigns with tons of appealing templates and drag-and drop capabilities. You can also modify the sequence of emails and add delays. Constant Contact allows for drip campaigns, but there are a few downsides to it. Constant Contact lacks the features of other marketing automation software. Although Constant Contact’s limitations can make it difficult for some users to use, it is an excellent choice for businesses that don’t require advanced functionality.
Constant Contact’s email marketing service is easy to use for small businesses. Pricing plans start at $20 per month and increase exponentially once the contact list grows. If your list grows, you can upgrade to a higher-end package for an additional cost. However, the price is still affordable. You can send emails to up 500 subscribers with the free plan. It does not include advanced automation features such as advanced marketing workflows.
If you want to email your list with more than just promotional offers, Constant Contact also has an Email Plus plan. Email Plus includes dynamic sign-up forms, 2GB of file storage, and access for up to 10 users. Event marketing, online donations and surveys are some of the other features included in this plan. Constant Contact offers several plans to meet your needs. However, you should note that its A/B testing features are limited compared to those of some other email marketing services. “