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Constant Contact is an online marketing company. The company’s headquarters is in Waltham, Massachusetts, with additional offices in Loveland, Colorado, and New York, NY. Constant Contact was founded in 1994, and it is now one of the world’s largest email marketing services. The company’s services have made it possible for marketers to send out email messages that capture prospective customers’ information. The following information is about Constant Contact.
First, you need to collect email addresses before you can set up an email marketing campaign. This can be a bit pushy, but Constant Contact allows for dynamic signup forms to target your audience. These emails are designed to help you build brand awareness and grow your business. Constant Contact allows you to automate email with Zapier, an automated email marketing software that lets users send emails based on specific criteria. If you’re not familiar with Zapier, check out these guides to grow your email list and automate your email campaigns.
Another feature of Constant Contact is its ability to segment your email list by subject line. Rather than sending emails to every single contact on your list, you can segment your list using tags. This feature allows you to target specific tags, such as gender, age, or geography. You can also send emails to certain groups in your list. Constant Contact offers an optional autoresponder. To remind customers to sign up to your email list, you can create autoresponders.
In addition to email marketing, Constant Contact also offers intuitive marketing applications that help small businesses and nonprofits grow and nurture their relationships with customers. Email marketing, social campaigns, event marketing are just a few of the many applications available. Additionally, Constant Contact’s social marketing tools allow you to link your Facebook accounts, run Facebook ads, and integrate campaigns into your email marketing strategy. Constant Contact’s interface is simple and integrates with social media platforms to make it a powerful tool for any niche.
As an added bonus, Constant Contact offers a free 60-day trial for new customers. You can cancel the service at any time if you aren’t satisfied. If you do not feel comfortable with Constant Contact’s free trial, consider upgrading to a paid account. You may find that the monthly price is affordable for your business. If you want to automate your email marketing, then you may want to purchase Constant Contact Plus.
Modern marketing emails are meticulously formatted with clever graphics and attractive fonts. It’s almost as difficult as designing a website to create a professional email template. Constant Contact’s email editor makes the process simple, and it comes with hundreds of pre-designed templates. Before you send emails, you can preview them in popular email clients. Constant Contact is the best choice to manage modern marketing campaigns.
Email marketing is a numbers game and you need to be patient with it. Constant Contact allows you to create lists, send emails to specific contacts, track performance, and even create segments or schedules. Constant Contact offers real-time analytics and reporting tools. You can see which devices opened your email and how many people opted in. It also provides 100GB of free email ingest each month.
One of Constant Contact’s greatest strengths is its ease of use. You can import lists from several formats, including Excel and Word. It is easy to create great email campaigns with tons of appealing templates and drag-and drop capabilities. You can also customize the sequence of emails and add delays between them. Constant Contact allows drip campaigns but has some limitations. Constant Contact does not have the same features as other marketing automation software. Although Constant Contact’s limitations can make it difficult for some users to use, it is an excellent choice for businesses that don’t require advanced functionality.
Constant Contact’s email marketing service is easy to use for small businesses. Prices start at $20 per monthly and go up exponentially as the contact list grows. You can also upgrade to a higher-end plan if your list grows, but the price is still reasonable. The free plan allows you to send emails to up to 500 subscribers. However, it lacks advanced automation features, such as advanced marketing workflows.
Constant Contact offers an Email Plus plan if you want to send more than promotional offers to your list. Email Plus includes dynamic sign-up forms, 2GB of file storage, and access for up to 10 users. Other features available on this plan include event marketing, online donations, surveys, and coupons. Constant Contact offers a variety of plans to suit your needs. Constant Contact’s A/B testing capabilities are limited in comparison to other email marketing services. “