Constant Contact Overview
Constant Contact is an online marketing company. The company’s headquarters is in Waltham, Massachusetts, with additional offices in Loveland, Colorado, and New York, NY. Constant Contact was established in 1994 and is one of the largest email marketing services in the world. The company’s services have made it possible for marketers to send out email messages that capture prospective customers’ information. The following information is about Constant Contact.
First, you need to collect email addresses before you can set up an email marketing campaign. This can be very pushy, but Constant Contact allows you to create dynamic signup forms that target your audience. These emails are designed for brand awareness and growth. Constant Contact also allows you to automate emails with Zapier, an email marketing automation software that lets you send email messages based on certain criteria. If you’re not familiar with Zapier, check out these guides to grow your email list and automate your email campaigns.
Another feature of Constant Contact is its ability to segment your email list by subject line. Rather than sending emails to every single contact on your list, you can segment your list using tags. This feature allows you target specific tags such as gender, age or geography. You can also send emails to certain groups in your list. Constant Contact offers an optional autoresponder. To remind customers to sign up to your email list, you can create autoresponders.
Constant Contact offers intuitive marketing tools that can help small businesses and non-profits build and maintain relationships with their customers. Among these applications are email marketing, social campaigns, and event marketing. Additionally, Constant Contact’s social marketing tools allow you to link your Facebook accounts, run Facebook ads, and integrate campaigns into your email marketing strategy. Constant Contact offers a simple interface, and its integrations with social media platforms help make it a powerful marketing tool for any niche.
Constant Contact offers a 60-day free trial to all new customers. If you are not satisfied with the service, you can cancel it at any time. If you do not feel comfortable with Constant Contact’s free trial, consider upgrading to a paid account. You may find that the monthly price is affordable for your business. If you want to automate your email marketing, then you may want to purchase Constant Contact Plus.
Modern marketing emails are carefully formatted with clever graphics, attractive fonts, and careful layouts. It is almost as difficult to format a snazzy email template as it is to design a website. Constant Contact’s email editor is easy to use and comes with hundreds pre-designed templates. You can preview emails in popular email clients before sending them. Constant Contact is the best choice to manage modern marketing campaigns.
Email marketing is a numbers game and you need to be patient with it. Constant Contact allows you to create lists, send emails to specific contacts, track performance, and even create segments or schedules. Constant Contact offers real-time analytics and reporting tools. You can see which devices opened your emails, and how many people opted-in. It also offers a free 100GB of email ingest every month.
One of Constant Contact’s greatest strengths is its ease of use. You can import lists from several formats, including Excel and Word. With tons of attractive email templates and drag-and-drop capabilities, it is easy to create a great email campaign. You can also customize the sequence of emails and add delays between them. Constant Contact allows for drip campaigns, but there are a few downsides to it. Constant Contact does not have the same features as other marketing automation software. Its limiting features can make it difficult for some users, but it is an excellent option for businesses that do not require advanced functionality.
Constant Contact’s email marketing service is easy to use for small businesses. Prices start at $20 per monthly and go up exponentially as the contact list grows. If your list grows, you can upgrade to a higher-end package for an additional cost. However, the price is still affordable. You can send emails to up 500 subscribers with the free plan. It does not include advanced automation features such as advanced marketing workflows.
If you want to email your list with more than just promotional offers, Constant Contact also has an Email Plus plan. Email Plus offers dynamic sign-up forms and 2GB file storage. It also allows access for up to 10 people. Other features available on this plan include event marketing, online donations, surveys, and coupons. Constant Contact offers a variety of plans to suit your needs. However, you should note that its A/B testing features are limited compared to those of some other email marketing services. “