Constant Contact Tutorial 2015
Constant Contact is a company that specializes in online marketing. The headquarters of the company is located in Waltham, Massachusetts. Additional offices are in Loveland (Colorado) and New York (NY). Constant Contact was founded in 1994, and it is now one of the world’s largest email marketing services. The company’s services have made it possible for marketers to send out email messages that capture prospective customers’ information. To learn more about Constant Contact, read the following.
When setting up an email marketing campaign, the first step is to collect email addresses. This can be a bit pushy, but Constant Contact allows for dynamic signup forms to target your audience. These emails are designed to help you build brand awareness and grow your business. Constant Contact also allows you to automate emails with Zapier, an email marketing automation software that lets you send email messages based on certain criteria. If you’re not familiar with Zapier, check out these guides to grow your email list and automate your email campaigns.
Constant Contact also allows you to segment your email list based on the subject line. Instead of sending emails to all contacts on your list, you can use tags to segment your list. This feature allows you target specific tags such as gender, age or geography. You can also send emails to certain groups in your list. Constant Contact also offers an optional autoresponder. To remind customers to sign up to your email list, you can create autoresponders.
In addition to email marketing, Constant Contact also offers intuitive marketing applications that help small businesses and nonprofits grow and nurture their relationships with customers. Email marketing, social campaigns, event marketing are just a few of the many applications available. Additionally, Constant Contact’s social marketing tools allow you to link your Facebook accounts, run Facebook ads, and integrate campaigns into your email marketing strategy. Constant Contact’s interface is simple and integrates with social media platforms to make it a powerful tool for any niche.
Constant Contact offers a 60-day free trial to all new customers. You can cancel the service at any time if you aren’t satisfied. If you do not feel comfortable with Constant Contact’s free trial, consider upgrading to a paid account. You may find that the monthly price is affordable for your business. If you want to automate your email marketing, then you may want to purchase Constant Contact Plus.
Modern marketing emails are meticulously formatted with clever graphics and attractive fonts. It’s almost as difficult as designing a website to create a professional email template. Constant Contact’s email editor makes the process simple, and it comes with hundreds of pre-designed templates. You can preview emails in popular email clients before sending them. Constant Contact is the best choice to manage modern marketing campaigns.
Email marketing is a numbers game and you need to be patient with it. Constant Contact lets you create lists and send emails to specific contacts, track the performance of each email, and even create segments and schedules. Constant Contact also offers reporting tools and real-time analytics. You can see which devices opened your email and how many people opted in. It also provides 100GB of free email ingest each month.
Constant Contact’s greatest strength is its ease-of-use. You can import lists from several formats, including Excel and Word. With tons of attractive email templates and drag-and-drop capabilities, it is easy to create a great email campaign. You can also modify the sequence of emails and add delays. Constant Contact allows drip campaigns but has some limitations. Constant Contact lacks the features of other marketing automation software. Its limiting features can make it difficult for some users, but it is an excellent option for businesses that do not require advanced functionality.
Constant Contact’s email marketing service is easy to use for small businesses. Prices start at $20 per monthly and go up exponentially as the contact list grows. If your list grows, you can upgrade to a higher-end package for an additional cost. However, the price is still affordable. You can send emails to up 500 subscribers with the free plan. It does not include advanced automation features such as advanced marketing workflows.
Constant Contact offers an Email Plus plan if you want to send more than promotional offers to your list. Email Plus offers dynamic sign-up forms and 2GB file storage. It also allows access for up to 10 people. Event marketing, online donations and surveys are some of the other features included in this plan. Constant Contact offers a variety of plans to suit your needs. However, you should note that its A/B testing features are limited compared to those of some other email marketing services. “