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Constant Contact is a company that specializes in online marketing. The company’s headquarters is in Waltham, Massachusetts, with additional offices in Loveland, Colorado, and New York, NY. Constant Contact was established in 1994 and is one of the largest email marketing services in the world. The company’s services have made it possible for marketers to send out email messages that capture prospective customers’ information. The following information is about Constant Contact.
When setting up an email marketing campaign, the first step is to collect email addresses. This can be very pushy, but Constant Contact allows you to create dynamic signup forms that target your audience. These emails are designed to help you build brand awareness and grow your business. Constant Contact allows you to automate email with Zapier, an automated email marketing software that lets users send emails based on specific criteria. If you’re not familiar with Zapier, check out these guides to grow your email list and automate your email campaigns.
Another feature of Constant Contact is its ability to segment your email list by subject line. Rather than sending emails to every single contact on your list, you can segment your list using tags. This feature allows you target specific tags such as gender, age or geography. In addition, you can send emails to specific groups within your list. Constant Contact offers an optional autoresponder. You can set up autoresponders to remind customers to sign up for your email list.
In addition to email marketing, Constant Contact also offers intuitive marketing applications that help small businesses and nonprofits grow and nurture their relationships with customers. Among these applications are email marketing, social campaigns, and event marketing. Constant Contact’s social tools allow you to connect your Facebook accounts, run Facebook ads and integrate campaigns into an email marketing strategy. Constant Contact offers a simple interface, and its integrations with social media platforms help make it a powerful marketing tool for any niche.
As an added bonus, Constant Contact offers a free 60-day trial for new customers. If you are not satisfied with the service, you can cancel it at any time. If you do not feel comfortable with Constant Contact’s free trial, consider upgrading to a paid account. You may find that the monthly price is affordable for your business. Constant Contact Plus is a great option if you are looking to automate your email marketing.
Modern marketing emails are carefully formatted with clever graphics, attractive fonts, and careful layouts. It’s almost as difficult as designing a website to create a professional email template. Constant Contact’s email editor makes the process simple, and it comes with hundreds of pre-designed templates. Before you send emails, you can preview them in popular email clients. Constant Contact is the best choice to manage modern marketing campaigns.
Email marketing is a numbers game and you need to be patient with it. Constant Contact lets you create lists and send emails to specific contacts, track the performance of each email, and even create segments and schedules. Constant Contact also offers reporting tools and real-time analytics. You can see which devices opened your email and how many people opted in. It also offers a free 100GB of email ingest every month.
Constant Contact’s greatest strength is its ease-of-use. You can import lists from several formats, including Excel and Word. With tons of attractive email templates and drag-and-drop capabilities, it is easy to create a great email campaign. You can also customize the sequence of emails and add delays between them. Constant Contact allows for drip campaigns, but there are a few downsides to it. Constant Contact lacks the features of other marketing automation software. Its limiting features can make it difficult for some users, but it is an excellent option for businesses that do not require advanced functionality.
Constant Contact’s email marketing service is easy to use for small businesses. Pricing plans start at $20 per month and increase exponentially once the contact list grows. If your list grows, you can upgrade to a higher-end package for an additional cost. However, the price is still affordable. The free plan allows you to send emails to up to 500 subscribers. However, it lacks advanced automation features, such as advanced marketing workflows.
If you want to email your list with more than just promotional offers, Constant Contact also has an Email Plus plan. Email Plus includes dynamic sign-up forms, 2GB of file storage, and access for up to 10 users. Event marketing, online donations and surveys are some of the other features included in this plan. Constant Contact offers a variety of plans to suit your needs. However, you should note that its A/B testing features are limited compared to those of some other email marketing services. “